Passport Photo Colour Tests

Passport Colour Photo Tests: Auckland, Tokyo, London, LA, 1997—ongoing

Practise is a Chicago-based design studio working with clients and collaborators on projects in the academic, architectural, civic, cultural, and publishing fields across Asia, Australasia, Europe, and North America. Work includes identity systems, publications, campaigns, websites, content strategy, posters, type design, exhibition design, signage and wayfinding, video, and pattern design.

Practise is run by James Goggin, a British and/or Australian art director and graphic designer from London via Sydney, Stockholm, Copenhagen, Auckland, and Arnhem; and Shan James, a New Zealand and/or Hong Kong Chinese designer and illustrator from London via Hong Kong, Auckland, and Arnhem. SJ studied architecture and fine art in Auckland and ran a womenswear label (with JG) called Shan James from 1999–2002. JG studied graphic design at the Royal College of Art and founded Practise in London upon graduation in 1999. Together they have built the studio in collaboration with design assistants, interns, and an extensive network of independent designers, editors, writers, web developers, videographers, printers, and binders.

In addition to design and publishing projects, JG lectures, runs workshops, and visits as a critic at various art institutions and design schools in Europe, Australasia, and the United States. Since 2012 he has been a visiting thesis critic on the MFA Graphic Design programme at Rhode Island School of Design. JG also regularly contributes writing to a range of international publications and journals. Typefaces designed by JG are distributed by Swiss type foundry Lineto. He is a member of Alliance Graphique Internationale and has works included in the permanent collections of the Victoria & Albert Museum, the Art Institute of Chicago, and the Chicago Design Archive.

In addition to her partnership in Practise, SJ is a fashion and textile designer, and illustrator. Together with JG she launched a small children’s book imprint in 2014 called Garden Press, publishing digital and print editions independently and co-publishing with artists and institutional partners including London’s Whitechapel Gallery.

Between 2010 and 2013, JG was Director of Design, Publishing, and New Media at the Museum of Contemporary Art Chicago. Previously he was based in Arnhem, the Netherlands, working as course director and teacher at Werkplaats Typografie and visiting lecturer in history and theory at ECAL (Ecole cantonale d’art de Lausanne) in Switzerland. Between 2005 and 2007 he was art director of UK music magazine The Wire.


Chicago, Illinois, October 2014

Chicago, Illinois,
October 2014

Email Studio at Practise
Call +1 312 600 4605

Some Clients A–Z

Teaching, Lecturing

Some Exhibitions


Some Publications (Books)

Some Publications (Periodicals)